Privacy Statement

We gather various types of personal information about you depending on how you interact with us:

  • Identifiers: This includes your full name, address, email, phone numbers, date of birth, and, if relevant, username and password for CCO accounts.
  • Demographic Information: We may collect details like your zip code, age, and gender.
  • Purchase and Preference Information: Information about your purchases, accessed or downloaded items, transaction records, subscription purchases, and contest entries.
  • Internet Browser, Usage, and Device Information: We automatically collect data on your interactions with our Website, online content, ads, and emails, including browser type, operating system, webpages visited, links clicked, and device identifiers.
  • Professional and Employment-Related Information: If you apply for a job, we gather details about your work history, education, resume, skills, certifications, and more. For business interactions, we collect job title, office location, compensation, and engagement history.
  • Location Data: When you access our Website, we may collect general or precise location data from your device.
  • Social Media Information: If you use social media credentials to log in, we may receive or send data to those services. Social widgets on our platform may also gather browsing data.
  • Audio, Electronic, and Visual Information: Any photos or videos you submit or upload are collected.
  • Sensitive Personal Information: Payment card details are collected for purchases. Geolocation data may be collected if you enable location services. Additionally, username and password for CCO accounts may be collected.
  • Inferences: Using your personal information, we develop inferences about your interests, characteristics, and attitudes.

2. How We Use Personal Information

We utilize the information gathered from and about you for a variety of business endeavors, including:

  • Internal Business Purposes: Utilizing your personal information allows us to facilitate your usage of the Website, curate relevant Website content, conduct market research, enhance our marketing and promotional efforts, assess the effectiveness of our advertising strategies, perform data analytics and reporting, conduct audits, monitor and prevent fraud, diagnose system and server issues, provide attribution metrics, and uphold the privacy and security of your personal information and our Website in good faith.
  • Provision of Services: Your personal information enables us to deliver our products and services by responding to and communicating with you regarding your inquiries, providing customer service, updating you about your account and activities, maintaining, supporting, and enhancing the Website, carrying out other Website-related business functions with your consent, verifying your identity, and managing contests, events, and promotions.
  • Commercial and Marketing Communications: We utilize the personal information collected or received from you to send marketing communications and deliver online advertising. This may involve direct communication via email concerning product and service offerings, promotions, invitations, voluntary questionnaires, and special offers. If you prefer not to receive such emails (except for non-promotional, service-related notices essential to our ongoing business relations), you can opt out by clicking on the “unsubscribe link” provided in these communications or contacting us directly through the methods outlined in the “Contact Us” section of this Privacy Statement.
  • Job Recruiting and Hiring: If you opt to provide your personal information for employment inquiries or applications, please be aware that you will be directed to a website managed by a service provider handling recruitment and employment functions on our behalf. Personal information will be required when creating a job search account or submitting a job application.
  • Payment and Transaction Processing: To facilitate online payments for our products or services, we rely on payment processors to collect and utilize your credit card details. Additionally, third-party platforms may be used to process payments for certain events and summits, with these platforms collecting and storing billing and credit card information. Offline methods such as phone or mail may also be utilized for accepting billing and credit card information to process payments for advertisements and listings, with this information solely used by us for authorized payment processing.
  • Service Information: We employ or may employ various techniques, including cookies, server logs, unique identifiers, Advertising Identifiers, Location Data, Usage Information, and Clear Gifs, for purposes such as remembering useful information for your convenience, providing personalized content and services, monitoring Website effectiveness, analyzing aggregate metrics like visitor numbers and traffic, diagnosing and rectifying technological issues, facilitating efficient access to your information post-login, delivering targeted advertising, and conducting research, beta testing, or surveys.
  • Other Lawful Purposes or With Your Consent: Your personal information may be utilized for any other lawful purpose disclosed at the time of collection or to which you have provided consent. Collaboration with third parties may occur to fulfill specific services requested by you, necessitating the sharing of personal information required for these services.
  • Anonymized and Aggregated Information: Aggregated or anonymized data, such as demographic and interest information, may be employed for lawful purposes. This information, which does not identify you personally, is not considered personal information and is not utilized for identification purposes.

3. When and How We Collect Personal Information

We gather personal data from you through multiple channels:

  • Direct Interaction: We may solicit specific personal details from you to furnish information, products, and services you seek or access. This includes information gathered during communications regarding website content, marketing opportunities, customer support, account setup, purchases, job inquiries, applications, surveys, promotions, contests, and events.
  • Device-Generated Data: We, along with our business associates, employ diverse online technologies capable of automatically capturing data on your website access, usage patterns, interaction with online content and advertisements, and engagement with emails. This data, termed “Usage Information,” is collected through tools like cookies, web beacons, and widgets.
  • From Service Providers: Personal information about you or your device may be obtained from the service providers we enlist to assist in business operations. These providers handle tasks such as website hosting, security, data analysis, customer service, email dispatch, payment processing, survey administration, order fulfillment, promotional campaigns, background checks for job applicants, and provision of marketing, analytics, and advertising services.
  • External Sources: We may receive personal data about you or your device from external sources, including our business associates, publicly accessible platforms like job boards or internet databases, and our parent, subsidiary, and affiliate companies.
  • Social Media Integration: If you link your social media account with our website, the validation of your login details occurs through the respective social networking service. Depending on your usage and privacy settings, we may access some of your stored information on these platforms. Furthermore, your activities on our website may be tracked by the social networking service. We advise reviewing the privacy policies of these services and adjusting your privacy preferences directly through them to understand the type of information made accessible to us.

While information is acquired through diverse methods and sources, we typically consolidate it in a unified database.

4. We Share Your Personal Information

We may disclose the personal data we gather from or about you in accordance with this Privacy Statement, as outlined below. Aside from sharing anonymous, aggregate user data and demographic details as outlined in this Privacy Statement, we also share personal information in the following scenarios:

  • With Affiliates and Subsidiaries: Your personal information may be shared with any of our parent companies, affiliates, or subsidiaries.
  • With Service Providers: To fulfill your requests, provide specific features, services, and materials via the Website, and address your inquiries, we may share your data with third parties who perform tasks on our behalf. These may include companies responsible for website hosting or operation, payment processing, data analysis, and customer service provision.
  • With Your Consent: While navigating our Website, you might have the chance to opt-in for additional details about products and services, engage in promotional activities such as surveys, sweepstakes, contests, or special events, or agree to share your information with other parties. Should you consent to such sharing for any of these purposes, we will disclose your details to fulfill your request.
  • With Credit Card Companies and Payment Processors: For transaction facilitation and order processing, we may utilize third-party payment and transaction services. In such instances, we will share your personal and credit card information with these entities solely to complete the transaction or process your order.
  • With Business Partners: We may share device identifiers with advertising partners or their service providers who utilize our services on their behalf.
  • Business Transfers: In the event of a merger, acquisition, sale of assets, bankruptcy, or other business transactions, we may share or transfer your information to other parties during due diligence processes or asset transfers.
  • Legal Disclosures: If mandated by applicable law, we may disclose your information to enforce our Terms of Use, comply with legal obligations, respond to legal requests, safeguard our rights, reputation, safety, or property, or as otherwise permitted by law.

5. Your Choices

Marketing Communications: If you wish to avoid receiving promotional communications from us, such as newsletters, offers, or advertising emails, you have the option to unsubscribe. You can do so by following the removal instructions provided in the marketing communication itself or by opting out through this link. Alternatively, you can send us an email at contact@billboardsignamerica.com with “UNSUBSCRIBE” in the subject line. Even if you choose to opt out of promotional messages, please note that we may still send you non-promotional communications related to your account or our ongoing business relations.

Cookies: Our website utilizes cookies, web beacons, and similar tracking tools to automatically gather information about your interactions with our content, ads, and emails. These cookies serve various purposes, including saving your preferences, enhancing site functionality, ensuring security, and facilitating navigation. Some cookies enable us to track interactions and usage patterns to improve our services, personalize your experience, and deliver tailored content and offers based on your interests and browsing behavior. To manage your cookie preferences, including rejecting or deleting cookies, or resetting your advertising identifiers, please refer to your internet browser’s help menu and your device settings. Please note that disabling cookies may affect the functionality of certain features and services on our website and may result in less relevant offers and content tailored to your interests.

Google Analytics: We utilize Google Analytics or similar technologies to collect aggregated statistical information about your use of our website. You can learn more about how Google uses this information by visiting their website. If you wish to opt out of Google Analytics tracking, you can do so by clicking here.

Location Information: If you initially consented to the collection of location data but later wish to stop it, you can change your device and/or application settings accordingly. However, please be aware that disabling location tracking may affect certain features of our website or mobile applications.

Interest-Based Advertising: We and our third-party advertising partners use cookies to collect information about your online activities across various websites and applications to serve you interest-based advertisements. You can opt out of this tracking for interest-based advertising purposes by visiting the specified websites. Please note that even if you opt out, you may still receive non-customized advertisements on other websites.

Do Not Track: Some web browsers offer a “Do Not Track” feature, but please note that this feature is not yet universally recognized or reliable. As such, our website does not currently recognize “Do Not Track” signals.

6. Your Privacy Rights

Based on your residency and the applicable laws in your state, you may have additional privacy rights regarding your personal information. If you wish to learn more about these rights, please reach out to us using any of the contact methods provided in the “Contact Us” section at the end of this Privacy Statement. We will review your inquiry and respond to it in a commercially feasible timeframe and within the period stipulated by the relevant laws. Please note that our ability to address your request will depend on various factors, including whether you provide sufficient information to confirm your identity, whether we possess relevant information about you, and whether we have conducted the necessary activities mandated by law.

We are committed to not discriminating against individuals who exercise their legal privacy rights. This means we will not engage in practices such as charging higher prices or providing lower quality service based on your exercise of these rights.

What Are Your Privacy Rights?

Depending on your location and the laws applicable in your state, you may have the opportunity to exercise some or all of the following rights concerning your personal information:

Access / Right to Know: You have the right to request confirmation of whether we process personal information about you, along with details such as the categories of information collected, sources of collection, purposes of processing, categories of disclosure, and more.

Correct or Update my Personal Information: You can request corrections, updates, or modifications to the personal information we hold about you.

Deletion: You may request the deletion of your personal information, subject to certain exceptions.

Do Not Sell My Personal Information or Share my Personal Information for Behavioral/Targeted Advertising: You can opt-out of the sale and sharing of your personal information via our webform or by utilizing opt-out mechanisms provided by supported web browsers.

Opt-out of Profiling and Automated Decision-Making: You have the right to opt-out of certain profiling or automated decision-making processes.

Limit the Use of my Sensitive Personal Information: If you are a California resident, you can request limitations on the use and sharing of your sensitive personal information.

We may deny or partially fulfill certain requests based on our legal obligations, which will be communicated to you as necessary. If you are unsatisfied with our response and wish to seek further review, you can email us at contact@billboardsignamerica.com with “Personal Information Requests Appeal” in the subject line.

To initiate a privacy request, eligible individuals can send an email to contact@billboardsignamerica.com.

Please note that only you or an authorized agent can make a privacy request regarding your personal information. If you’re submitting the request on behalf of a minor child, ensure that the authorized agent clearly identifies themselves as such.

When processing your request, we need to verify your identity to safeguard your privacy. If we cannot verify your identity or authority to make the request, we may be unable to fulfill certain types of requests or provide personal information. We undertake reasonable measures to confirm your identity before responding to requests. The verification process may differ based on the sensitivity of the information and the nature of the request, regardless of whether you hold an account with us. While creating an account is not necessary for making a request, any personal information provided for verification purposes will solely be used for that purpose. Requests deemed unverifiable may be declined by us, as permitted by applicable law.

7. Additional California Privacy Disclosures

Regarding California privacy law, please take note of the following supplementary details:

  • While our primary focus involves utilizing anonymous and aggregated consumer data for our business operations, depending on our interactions with you, we may gather some or all of the subsequent categories of personal data. These are utilized for the business and commercial objectives outlined in this privacy policy:
    • Identifiers (such as names, addresses, online identifiers, IP addresses, email addresses, etc.)
    • Personal details according to the California customer records law (including contact information, educational and employment history, financial data)
    • Attributes related to protected classifications (like age, gender, race, ethnicity)
    • Commercial data (such as transaction records, purchase history, financial particulars)
    • Information on internet or electronic network activities (comprising browsing and search history, online behaviors, interactions with websites and advertisements)
    • Professional or employment-related particulars (job titles, business contacts, professional details submitted during job applications)
    • Sensitive personal data (including precise location details, payment card information)
    • Various forms of audio, visual, or similar information (like uploaded photos and videos)
    • Inferences drawn from the above data reflecting perceived preferences, behaviors, and abilities.
  • We procure the aforementioned categories of personal data from various sources as outlined in Section 3:
    • Directly from individuals
    • Automatically through their devices
    • From service providers
    • Via social media platforms
    • From business partners, data licensors, and providers
    • From publicly available sources like job boards and internet databases
    • From corporate affiliates, subsidiaries, or parent companies.
  • Your personal information is disclosed for business purposes to the following categories of third parties, as detailed in Section 4:
    • Corporate affiliates, subsidiaries, or parent companies
    • Service providers handling website operations, payment processing, data analysis, marketing, and customer service
    • Law enforcement entities or as mandated by legal obligations
    • Social media networks
    • In cases of corporate restructuring or similar transactions
    • Third parties authorized by you or your representatives in connection with our products or services.
  • We may “sell” or “share” certain categories of personal data, including identifiers, information from customer records, commercial data, internet or electronic network activity, geolocation data, and inferences. This data is shared with advertisers, advertising networks, and social networks. However, we do not knowingly sell or share personal information belonging to individuals under the age of 16.
  • Sensitive personal information is neither used nor disclosed for purposes other than those specifically outlined in applicable California privacy regulations.

8. Notice to Nevada Residents

In accordance with Nevada state law, residents of Nevada have the legal entitlement to opt out of the sale of specific categories of personal information collected about them online. While we do not engage in the sale of personal information as outlined by Nevada law, we will address and collaborate with you on your reasonable, verified written opt-out request to the extent mandated by applicable regulations.

Nevada residents, or their authorized representatives, can utilize CCO’s interactive privacy form to submit any such verifiable consumer request by accessing it here or by emailing their request to us at contact@billboardsignamerica.com.

9. Protecting Children

The Website is designed for a broad audience and is not aimed at individuals under the age of 18. We do not aim to gather personal information protected by the U.S. Children’s Online Privacy Protection Act (“COPPA”) or comparable legislation. Should we become aware that we have gathered information from minors in a manner contrary to COPPA or similar regulations, we will take steps to delete that information to adhere to relevant legal requirements.

10. Security of Your Personal Information

We employ reasonable security measures and protocols intended to safeguard your personal information against loss, theft, and unauthorized access, use, disclosure, or alteration. Nevertheless, as no transmission method over the Internet or electronic storage system is entirely secure, we cannot ensure or warrant the absolute security of any information you provide or that we collect from you. By providing us with your information, you do so at your own risk. Therefore, it is advisable to exercise caution whenever you submit information online or via email and regularly back up your Device to mitigate the risk of data loss.

11. Retention of Your Personal Information

We shall maintain your personal data, including any sensitive personal data, as well as any correspondence you transmit to us via the Website or other means, for the duration required to fulfill the objectives outlined in this Privacy Statement. Additionally, we will retain this data for a reasonable period thereafter for purposes such as data backup, archival, fraud prevention or detection, audit functions, or as mandated by law. Our determination of suitable retention periods is based on the following criteria:

  • The essentiality of the data for providing services to our clientele;
  • The nature and sensitivity of the personal data being processed;
  • Adherence to regulatory mandates, encompassing laws and regulations concerning taxation, employment, accounting, and securities;
  • Assessment of potential legal claims against us, where the information could prove pertinent.

12. Links to Other Party Sites and Services

We do not assume responsibility for your utilization of third-party websites or services linked to or from our Website, including any information or content therein. It’s important to note that our Privacy Statement does not extend to such external websites or services when you navigate through a link from our Website. Your activities on third-party websites or services are governed by their respective rules and policies.

Our Website features links to websites operated by third parties that are not under our ownership or control. This encompasses links from business associates with whom we collaborate, possibly featuring our logo(s) as part of a co-branding or co-marketing arrangement. These external websites may deploy their own cookies to your device, independently collect data or request personal information, and may or may not have their own privacy policies published. Additionally, our Website may provide access to chat rooms, forums, message boards, and news groups where any information you divulge could become public knowledge.

13. United States Only

This Website is designed solely for visitors located within the United States of America and is governed by U.S. law. Your personal information might be stored and processed in any country where we operate or engage service providers, utilizing legal means to facilitate such activities. If you are situated outside the United States, you are not the intended audience of this Website. By accessing the Website from outside the United States, you acknowledge that you comprehend the possibility of your information being transferred to countries outside your country of residence, including the United States of America, and being subject to data protection laws distinct from those in your home country. You consent to such transfers. It’s important to note that in certain countries, governmental, legal, or regulatory agencies may access or disclose your personal information under the authority of the law.

14. Policy Changes

We retain the right, at our sole discretion, to revise and modify this Privacy Statement periodically, and such revisions shall become effective upon the publication of the updated Privacy Statement. If you do not agree with or consent to any of these updates or changes, you are not permitted to continue accessing or using this Website and must discontinue such activities.